Archive for August, 2009

They Look the Same On Your Wide Screen…

posted by John Forsyth on August 10, 2009 at 9:47 am
filed under:Commentary

…But There’s a Wide Range of Difference Between Broadcast and Cable.

Many advertisers, without good counsel, often see no difference between Network and Cable television advertising. The differences are real and good advice is not only valuable, but indispensable. The Audio and the Video in your commercial spot is where the similarities end.